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search engine optimisation News Archive



    'Yahoo Upgrades Mapping Service (ISEDB)Yahoo Inc. has redesigned its online maps to make it easier to get driving directions to multiple destinations and find local merchants. Yahoo is trying match some of Google's features, such as the ability to scroll across a map without reloading a Web page, as well as introducing tools that haven't been available previously on the Internet. "There are four or five 'only at Yahoo' features"

    'Google Giving Away Google Mini (ISEDB)Google is giving away a free Google Mini to any company replacing their legacy search solution with the Google Search Appliance. "Upgrade both your internal and public-facing search all in one quick step with Google's search trade-in program. If you replace your legacy search solution with a Google Search Appliance before the end of the year, we'll give you a Google Mini for free."

    'Miva Launches Miva Match for Its U.S. Advertisers (ISEDB)MIVA today launched MIVA Match® a new search product that provides advertisers an easier way to manage their keyword campaigns and also helps to generate a greater number of qualified leads from searches on the MIVA network. Key highlights of MIVA Match include: Negative terming - This feature prevents ads from displaying when the search phrase contains specified keywords. Reporting - With new

    'Disruptive Changes at Microsoft (ISEDB)Bill Gates in a memo sent to top Microsoft executives has endorsed a radical reshaping of how his company develops software and services, citing an internal memo that says much about the challenges Microsoft faces, and underscores the rise of an emerging technical leader at the company. Mr. Gates's email included a memo from Ray Ozzie, Microsoft's chief technology officer, who describes some of

    'AOL Germany search engine to steer web users to Jewish museum (ISEDB)Online provider AOL Germany said Tuesday it will alter its search engine so that the Web site of the Jewish Museum in Berlin ranks at the top of the results whenever German internet users seek information involving Jews and the Nazis If a user types in the words "synagogue and Reichskristallnacht", showing they want to know more about the Nazi pogrom against German Jews on the evening of November

    'AdSense Publishers Can Now Make More Money (ISEDB)Google has introduced a new program that allows AdSense publishers to earn fees for referring users to Google. Publishers add a referral button to their site that directs users to sign up for AdSense or download the Firefox browser with the Google Toolbar. If a referral signs up for AdSense and earns US $100, Google will credit publishers with a US $100 referral fee. If a referral downloads and

    'Google and Yahoo Are Going Mobile (ISEDB)Starting today, many consumers whose phones support Java software will be able to download the Google Local application on them. From there, they can conduct searches for businesses or services in a specific geographical location and view the search results plotted on a map. With Google Local for mobile devices, users can get colorful, overhead views of a neighborhood and even check a hotel

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