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search engine optimisation News Archive 31-Aug-2007
- 'Businessman loses battle for gripe site domain name (The Register) Fails to sway WIPO The figure behind controversial business schemes has failed in his bid to gain control of the .com internet address consisting of his name. A site that criticises his activities has been allowed to keep the name.?
'VisitBritain appoints The Search Works for SEO work (e-Consultancy)VisitBritain appoints The Search Works for SEO work 29th August, 2007, London, UK: ? VisitBritain has appointed the UK?s largest search engine marketing company, The Search Works, as its SEO partner after a four way pitch including Bigmouthmedia and Spannerworks. VisitBritain was created in March...
'Online local business promotion (Startups)You may not know it, but small businesses are at the middle of a revolution taking place on the web. Google, Yahoo! and MSN are all currently fighting it out to become the leading source for local information on the web.
'Diffinti and Unique win BSkyB Search business (Mad.co.uk)BSkyB, has awarded Diffiniti and Unique its £5 million online search account. The agencies triumphed over incumbent i-Level and Search Works to work on its pay-per-click, search engine optimisation, natural search and reporting activities.
'MatrixView Launches SWISH, a Search Acceleration Solution That Doubles Throughput of Search Pages (Marketwire via Yahoo! Finance) MatrixView Limited today launched its Search Acceleration Solution to speed up the delivery of hybrid web content for several applications. The company has created a new patent-pending technology called SWISH that is unique in its ability to accelerate the transmission of dynamic and hybrid information content.
'Where is the best practice in the IAB/DMA charter? (e-Consultancy) I can?t work out this IAB / DMA Search Marketing Best Practice Charter, which was released to the masses last week ?to reinforce advertiser and agency confidence in the medium? . I?m not sure whether to file it under ?heart in the right place? or not, but I do know that it is sorely lacking in any best practice guidelines. Also, I?m not convinced that advertisers particularly need their ...
'UK Paid Search market close to £2 billion - new report (e-Consultancy) We?ve just published our 2007 Search Engine Marketing Buyer's Guide and the sector is looking as healthy as ever. We forecast that UK spending on Search Engine Marketing will increase 58% this year to £2.22bn - and although that growth rate is down from 65% in 2006, the market still looks to have plenty of room for growth in the future.
'E-retailers wise up to value of user-generated content (Startups)Online retailers are increasingly using user-generated content (UGC) as a means to drive sales and improve customer satisfaction, according to a new report.
'New paid search and shopping comparison technology solutions launched to automate marketing for the UK?s online ... (e-Consultancy)ONLINE RETAIL MADE EASY WITH CHANNELADVISOR COMPLETE Richmond, UK ? August 16th. ChannelAdvisor UK, the leading provider of e-commerce channel management solutions, today announces the availability of the ChannelAdvisor Complete platform with the launch of SearchAdvisor and ShoppingAdvisor. The two...
'Offline ads influence two in three searchers (e-Consultancy) There?s an interesting study out today from Jupiter Research that adds weight to the notion that offline advertising plays a big part in driving targeted and demand-driven search activity. The survey , responded to by over 2,000 internet users in the US, found 67% of the online search population had been driven to the web to look for something they had seen or heard of offline. This ...